If you follow this blog, you know to look for GIA reports when making a diamond, pearl or colored gemstone purchase. The “blue” GIA report had been around for more years than we can count – that is, until January of this year, when GIA began issuing its trusted reports in a new look. By integrating new technologies and simplifying the format, the reports were redesigned to set a new standard for jewelry buyers in terms of ease of use and credibility.